Advertising Dictionary T

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Tabloid
Tachistoscope testing
Tag line
Target audience
Target market
Target Marketing
TCP/IP
Tear sheets
Teaser campaign
Technology Diffusion Process
Telemarketing
Text Advertisements
Text Messaging
Theater testing
Thumbnail
Time compression
Tipping Point
Title Tag
Tracking studies
Trade advertising
Trade character
Trade name
Trade stimulants
Trademark
Traffic builder
Transaction Authority Markup Language
Transit advertising
Transparency
Transparent ink
Trap
Trim size
Turnkey
Turnover
Type font
Typeface
Typography